Easily generate collapsible FAQs that enhance your search listings and improve click-through rates. This JSON-LD template helps search engines understand your Q&A content, giving you elegant FAQ dropdowns directly on Google’s results page.
What's in this template
A ready-to-use JSON-LD template for FAQPage schema - the structured data markup for FAQ sections on web pages. Copy the template, replace the placeholder questions and answers with your content, and add it to the page's <head>.
FAQPage schema in 2025: what still applies
Google restricted FAQPage rich results for non-government and non-health sites in August 2023 - FAQ dropdowns in search results are now only shown for authoritative sites in those categories. For most small businesses, FAQPage schema will no longer generate visible rich results in SERPs.
It's still worth implementing for two reasons: (1) it signals to Google that the page has structured Q&A content, which may aid understanding and passage indexing; (2) if Google's policy changes, your pages are already marked up. It does no harm. Just don't expect the visible FAQ dropdown in search results that used to appear.
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