About Josh

I'm a 10+ year experienced digital marketer and I run Hedgehog Marketing helping small businesses to sell more online.

After starting my career at Google I've moved to smaller and smaller businesses, refining my craft to bring big business marketing smarts to small businesses.

I'm focused on providing a valuable mix of data, strategy, tactics and support to help small businesses achieve big business results.

As Sun Tzu said in The Art of War, "Strategy without tactics is the slowest route to victory. Tactics without strategy is the noise before defeat."

I'm a 13-year vegan, love filter coffee, have travelled to 27 countries and was the winner of the local falafel eating competition in 2011.

Some awards

My expertise

Selling online. That might be selling physical products or software or generating leads or email subscribers.

If you have an online action that you'd like your audience to take, then I can help you.

I provide the most value for small businesses but am open to working with big business if there is a good fit.

I will only work with businesses that are making a positive impact to their industry or the world.

I'm a regular contributor to marketing publications. I am best known (and most happy about) my piece detailing how I turned $1.24 into $1000 of Uber Eats credit.

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