Digital Marketing Strategy

Strategy

with Hedgehog

Navigate your marketing with the confidence of a Hedgehog in her burrow.

Digital Marketing Strategy | Unbiased Reports & Honest Advice | Josh running a strategy session
Short, Medium, Long Term
Channel Agnostic
Business Bespoke
What is it?

A simple, no-fluff strategy that you can actually follow.

We don't believe in 50 page documents that no one ever reads. That's why our strategies are simple, yet beefy, documents that anyone can follow. You'll get a short, medium and long term marketing strategy, stepping out which channels wll contribute to each form.

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Hedgehog’s coaching and support has been vital in GluteGuards growth. The are a critical part of our business, and we couldn’t do without them.

Cass Green
GluteGuard
Product Manager

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Benefits

Hedgehog's flair for digital marketing strategy is second to none. An expert in Google ads, Facebook ads, website SEO and content strategy,

Kerri-ann Hogan
Narangba Timbers
Marketing Manager

Trusted, independent advice. Bias-free.

We'll be brutally honest & tell you how it is. We'll hide nothing from your reports and will plan your digital marketing strategy with no conflict of interest.

Channel agnostic

We don't specialise in any one channel. That means that we have an blank page in front of us to write up a strategy whch best suits your business - not those which helps our hip pocket.

Bespoke to your business

We don't get started building your strategy until we intimately understand your business - your products/services, personas, goals, KPIs, previous performance, competitor landscape - we could go on and on. But we won't., We'll stop right here.

No lock in contracts or minimum terms.

We don't believe in lock in contracts or forcing you to stay (how crazy). If we're not providing value, we'll stop charging. Simples.

You work directly with experts

We've helped over 300 small businesses in Australia and around the world to sell more online. We're on a mission to help businesses take back control of their digital marketing, because nothing gets the job done like in-house passion.

Continuous improvement

Strategy isn't a set and forget piece. Digital marketing moves faster than a Hedgehog caring for her little ones, and we want to help you keep up! Our strategies are modular and can be updated over time.

The Process

01

🤝 Meet and see if we're a good fit

Let's meet and see if we're a good fit. We'd like to hear about your business and explain our unique process.

02

🕳️ Burrow into your unique business needs

We'll get into the weeds of your business, intimately understanding your unique challenges, objectives and goals.

03

✍️ Strategy, Planning, Training or Support

Hedgehog are here to help grow your business and your understanding of your digital marketing practices.

04

🦔 Keep a spike on the pulse

Our hedgehogs will keep a spike on the pulse, ensuring that performance is regularly reviewed and there's no ambiguity in your marketing approach.

The Process

01

🤝 Meet and see if we're a good fit

Let's meet and see if we're a good fit. We'd like to hear about your business and explain our unique process.

02

🕳️ Burrow into your unique business needs

We'll get into the weeds of your business, intimately understanding your unique challenges, objectives and goals.

03

✍️ Strategy, Planning, Training or Support

Hedgehog are here to help grow your business and your understanding of your digital marketing practices.

How We Can Help

Getting started with digital or looking to scale up your presence? Let's in-house your digital growth.

Strategy

Brutally honest audits and bespoke strategy, stepping out short, medium and long term plans.

Planning

Coaching programs to pace implementation, building out quarterly plans stepping out high, medium and low priority focus.

Training

Personalised 1-1 platform training to teach you how to use the platforms, within your own accounts.

Implement­ation

Technical implementation for when you want to outsource, and a marketing partner when you have any questions to ask.

Frequently Asked Questions

How do you ensure the strategy fits my business?
How soon will I see results from the strategy?
Why should I invest in a digital marketing strategy?
Get in Touch

Let's talk.

Window shopping? Ready to dive in? Just want to make sure we're not actually hedgehogs in business suits? (No comment.)

Or just book in a call with us.

Have a plan in mind or just want to chat? We’re here—fill out the form and let’s get started.

Book a Chat

Our team of marketing experts 
are more than happy to help

Or book a consult.

Book a paid consulting session with one of our Hedgehogs to assist with any marketing challenges.

Our team of marketing experts 
are more than happy to help

Josh Berg, Director, Hedgehog MarketingTeddi Russell, Head of Implementation, Hedgehog Marketing

Thanks for getting in touch! One of our Hedgehogs will be in touch soon.

In the meantime, feel free to check out our resources or blogs.

Oops! Something went wrong while submitting the form.

Or book a consult.

Book a paid consulting session with one of our Hedgehogs to assist with any marketing challenges.

Our team of marketing experts 
are more than happy to help

Digital Marketing Strategy

Strategy

with Hedgehog

Navigate your marketing with the confidence of a Hedgehog in her burrow.

Digital Marketing Strategy | Unbiased Reports & Honest Advice | Josh running a strategy session
Short, Medium, Long Term
Channel Agnostic
Business Bespoke
What is it?

A simple, no-fluff strategy that you can actually follow.

We don't believe in 50 page documents that no one ever reads. That's why our strategies are simple, yet beefy, documents that anyone can follow. You'll get a short, medium and long term marketing strategy, stepping out which channels wll contribute to each form.

The process
Stage One

Discovery & Strategy

The foundation to any good marketing activity! We’ll poke and prod (no sharp spikes, promise!) around your accounts, ask you pointed questions and deliver a sharp strategy.

Align

Align on your marketing objectives through our discovery process.

Complete our detailed onboarding questionnaire and review it together with us during Alignment Session(s), exploring and confirming the key outcomes of engagement.
Audit

Audit your existing setup and provide brutally honest feedback.

A brutally honest, independent report of your current set up. Get the red and green lights on what you should keep running and what you should stop.
Competitors

Review the marketing activity of your key competitors.

Analyse what your competitors are doing. What can we learn, what to avoid and most importantly - what areas they're missing out on capitalising on.
Strategy

Build a bespoke, focused and succinct digital marketing strategy

We don't believe in 50 page docs no one reads. Get a simple to read and action strategy built specifically for your business.
Stage Two

Build & Train

Time to get things live and build your capability! We’ll set up your accounts in best practice, ready to be handed over so you can focus on learning how to manage your accounts ongoing.

Set Up

Account, campaigns and indicative content set up in best practice. Sit back and let us get our paws dirty! We'll set up your account in best practice so that it's ready for your training.

Train

Personalised, 1-1 platform training in your own accounts. Learn everything from platform orientation and set up to reporting and optimisation. Get recordings, a written summary and a transcript so you can easily navigate after the fact.

Stage Three

Report & Optimise

You’ve got a strategy, campaigns set up and are trained on how to manage your accounts. Now, we’ll be your guiding paw to keep your spike on the pulse and plan out your quarterly and monthly priority actions.

Quarterly Planning

A quarterly plan outlining your key marketing priorities.

Accessed via our quarterly planning sessions, meet with a senior Hedgehog to outline your marketing plan for the quarter ahead.
Reporting

Monthly independent and brutally honest reporting, showing what’s working and what isn’t.

Our data nerd Hedgehogs will read between the spikes and give you the most honest report you've ever read.
Resources

Access to our catalogue of dashboards, custom trained AI, simple how-to guides and how to videos.

Built based on the key challenges our clients are facing. Each week we identify a new key challenge and build out new resources to support.
Email Support

Shoot us an email at any point and we’ll get back to you with the answer!

We typically find it easiest to record a short <1 minute video, either explaining or showing you how to do something, so that you are armed with the knowledge for the next time.
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Heading

Hedgehog’s coaching and support has been vital in GluteGuards growth. The are a critical part of our business, and we couldn’t do without them.

Cass Green
GluteGuard
Product Manager

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This is the default rich text value

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This is the default rich text value

Default Rich Text Content

This is the default rich text value

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This is the default rich text value

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This is the default rich text value

Benefits

Hedgehog's flair for digital marketing strategy is second to none. An expert in Google ads, Facebook ads, website SEO and content strategy,

Kerri-ann Hogan
Narangba Timbers
Marketing Manager

Trusted, independent advice. Bias-free.

We'll be brutally honest & tell you how it is. We'll hide nothing from your reports and will plan your digital marketing strategy with no conflict of interest.

Channel agnostic

We don't specialise in any one channel. That means that we have an blank page in front of us to write up a strategy whch best suits your business - not those which helps our hip pocket.

Bespoke to your business

We don't get started building your strategy until we intimately understand your business - your products/services, personas, goals, KPIs, previous performance, competitor landscape - we could go on and on. But we won't., We'll stop right here.

No lock in contracts or minimum terms.

We don't believe in lock in contracts or forcing you to stay (how crazy). If we're not providing value, we'll stop charging. Simples.

You work directly with experts

We've helped over 300 small businesses in Australia and around the world to sell more online. We're on a mission to help businesses take back control of their digital marketing, because nothing gets the job done like in-house passion.

Continuous improvement

Strategy isn't a set and forget piece. Digital marketing moves faster than a Hedgehog caring for her little ones, and we want to help you keep up! Our strategies are modular and can be updated over time.

The Process

01

🤝 Meet and see if we're a good fit

Let's meet and see if we're a good fit. We'd like to hear about your business and explain our unique process.

02

🕳️ Burrow into your unique business needs

We'll get into the weeds of your business, intimately understanding your unique challenges, objectives and goals.

03

✍️ Strategy, Planning, Training or Support

Hedgehog are here to help grow your business and your understanding of your digital marketing practices.

04

🦔 Keep a spike on the pulse

Our hedgehogs will keep a spike on the pulse, ensuring that performance is regularly reviewed and there's no ambiguity in your marketing approach.

The Process

01

🤝 Meet and see if we're a good fit

Let's meet and see if we're a good fit. We'd like to hear about your business and explain our unique process.

02

🕳️ Burrow into your unique business needs

We'll get into the weeds of your business, intimately understanding your unique challenges, objectives and goals.

03

✍️ Strategy, Planning, Training or Support

Hedgehog are here to help grow your business and your understanding of your digital marketing practices.

How We Can Help

Getting started with digital or looking to scale up your presence? Let's in-house your digital growth.

Strategy

Brutally honest audits and bespoke strategy, stepping out short, medium and long term plans.

Planning

Coaching programs to pace implementation, building out quarterly plans stepping out high, medium and low priority focus.

Training

Personalised 1-1 platform training to teach you how to use the platforms, within your own accounts.

Implement­ation

Technical implementation for when you want to outsource, and a marketing partner when you have any questions to ask.

Frequently Asked Questions

How do you ensure the strategy fits my business?
How soon will I see results from the strategy?
Why should I invest in a digital marketing strategy?
Get in Touch

Let's talk.

Window shopping? Ready to dive in? Just want to make sure we're not actually hedgehogs in business suits? (No comment.)

Or just book in a call with us.

Have a plan in mind or just want to chat? We’re here—fill out the form and let’s get started.

Book a Chat

Our team of marketing experts 
are more than happy to help

Or book a consult.

Book a paid consulting session with one of our Hedgehogs to assist with any marketing challenges.

Our team of marketing experts 
are more than happy to help

Josh Berg, Director, Hedgehog MarketingTeddi Russell, Head of Implementation, Hedgehog Marketing

Thanks for getting in touch! One of our Hedgehogs will be in touch soon.

In the meantime, feel free to check out our resources or blogs.

Oops! Something went wrong while submitting the form.

Or book a consult.

Book a paid consulting session with one of our Hedgehogs to assist with any marketing challenges.

Our team of marketing experts 
are more than happy to help