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Get personalised 1-1 training from
award-winning SEO experts

SEO Training

We'll provide you with a clear understanding of how to effectively run your own SEO . Learn how to seamlessly set up in best practice.

SEO isn't that hard

Managing your own ads isn't actually that hard, unlike some people in the industry would have you believe. You can do it and we want to show you how.

Whether you're new to SEO or are currently in the weeds, we are here to assist you in getting the most out of search engines.

 

SEO is a never-ending changing beast. Buttons move, settings shift and best practices are always changing.

We stay abreast with the latest SEO strategies, keeping our finger on the pulse of what works and simplifying it for our clients so that you can manage your own SEO with confidence.

Hi 👋 we're your SEO experts.

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Digital Marketing Consultant in Melbourne

We are digital marketing consultants who assist small and medium businesses take control of their marketing.

 

Because nothing quite gets the job done like in-house passion.

We're a good fit if ...

  • You work in or are a small or medium sized business.

  • You’re looking to improve your SEO results or upskill in SEO.

  • You want to learn the basics, intermediate or advanced elements of SEO - we cater to all levels.

  • You’re willing and ready to learn how to manage an effective SEO function.

  • You are sick of learning the hard way - failing your DIY or impersonal courses - and want a tailored, personal approach.

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Why Hedgehog?

Learn in your own accounts

We train you inside of your own account so that all information is personalised and specific to your unique requirements.

Ongoing email support

We don't believe in training you up and leaving you out to dry. We provide ongoing email support so that you can ask those pesky questions that inevitably come up.

You work directly with experts

We've helped over 200 businesses in Australia and around the world to run their own SEO. We've learned the hard way so you can do it the easy way.

Tailored training for you

We don't provide a one size fits all training course. Before we get started we'll host a briefing to understand your specific needs.

Technical and creative suggestions

Our bread and butter is the technical side of things, but as we all know - creative is the juice that powers your ads. We can speak to both elements.

Tips and tricks to simplify your ads

We want to make your ad management easier, not harder - we'll give you tips of the trade to speed things up.

Hedgehog helped my organisation revamp our Meta advertising with bespoke advice and training sessions. The team was thorough and flexible - responding directly to our specific needs. I can't recommend Hedgehog enough for anyone looking for help with their marketing!

Joel Parker

Communications Coordinator, Thorne Harbour

Every time we get out of a meeting with Josh we say to each other, “man, he’s so great!” We’re a small socially-minded company. We got to the point where we were at the end of our skillset and needed to outsource our digital marketing, but still to be careful with how we invest our resources. Josh totally gets it. He listens carefully to what we need, is proactive in recommending the best way forward, and transparent about the resources required. He’s generous, creative, collaborative, flexible and responsive to feedback. I have recommended him to others and will continue to do so.

 

Aviva Beecher Kelk

Co-Founder at Clickability

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Working with Josh has been the best marketing decision we've made. We've worked with a range of agencies over the years and Josh takes things to the next level because plays as one of your team, deeply understanding your business and making decisions from there. Josh helped us get a significantly better ROI than we have ever had before across all of our online advertising, was able to orchestrate effective digital marketing campaigns and make our multichannel approach look way more on brand. There are no questions that we'll continue to work with him long term!

 

Daniel Angelini

Founder at MOVI

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Hedgehog Marketing has provided so much value to my small business over the past 6 months. Josh is full of knowledge, is detail oriented and always provides incredibly specific and tailored advice for my business. He is incredibly passionate and invests so much time and energy into his clients' success. Plus, he is trustworthy, caring, patient and very kind which is something I appreciate, especially as I often need a little more time to understand things!
Highly recommend! 👍

Chloe de Winter

Founder at Go Chlo Pilates

Josh has been a brilliant support in establishing our digital marketing strategy across our group of products, and helping to upskill our internal team. His model is flexible and has worked really well to align with the needs of our businesses.

Melanie McKenzie

Head of Marketing at InLoop

Josh has been a god-send to our business. His speed to understand our business was exceptional which allowed us to make improvements right away. His deep knowledge on all things in digital marketing is exactly what we needed to move forward and we are seeing great results with our new campaign. Josh knows how to listen. That is why he nails our needs so well. Josh is a critical part of our business and couldn't do without him so we've had an ongoing arrangement since 2021. I would recommend Josh to any business large or small in a heartbeat.

Sylvie Jemali

Marketing Manager, Glutagen

Working with Josh at Hedgehog this year has been a game-changer! His ability to upskill our team in DIY Digital Marketing has left us more visible than ever and puts us in a great place to succeed moving forward :)

Michael Yole

Manager

SEO Training Services

Choose from a variety of SEO Training options built for small and medium businesses at any stage of their SEO journey.

Coaching Sessions

For marketing folk who want to ask a question to the experts.

  • Book one-off coaching sessions when needed
     

  • Eliminate roadblocks or unanswered questions

Bespoke Training

For businesses who want to be trained on the tools inside their own accounts.

  • Custom training programs based on your requirements
     

  • Get training within your own accounts

Set Up & Handover

For businesses who want to set up new accounts and learn how to effectively manage them.

  • 5 week program to set up new SEO programs
     

  • Learn everything there is to know about SEO!

Learn More
Program

Set Up & Handover Program

In 5 weeks, I'll provide you with a clear understanding of how to effectively develop your own search engine optimisation.

What you get

week 1 Briefing session to align objectives

1 hour call

The first step is to bring me up to speed with everything about your business so that I can suggest the correct SEO pathway. You will answer a pre-workshop questionnaire regarding your services/products, goals, previous and future SEO objectives and more. We will then run through your answers in a dedicated briefing session.

week 2 Platforms Summary

2 hour call

I will run you through a summary of Google Search Console and SEMRush, so that you are comfortable with the tools you will be working with. Review current performance and build out your SEO audit and position tracking templates.

week 3 Keyword Research + Competitor Analysis

2 hour call

Learn how to conduct keyword research to find which keywords you should be targeting on your site. Start building lists of keywords to use.

week 4 On-Site (Technical + On-Page)

2 hour call

Run through of a tried and tested methodology for on-site (technical and on-page) SEO. You'll learn how to structure your website pages and how to include your keywords in your website content to appeal to both Google and your website visitors.

week 5 Reporting and Optimisation

1 hour call

Learn what data to look for when running a report. Understand how to track the positions of your important keywords, view brand / intent traffic. You'll also get the Hedgehog Google Search Console dashboard to take home with you.

Interested?

Other Services

Why Hedgehog?

Take control of your SEO

We'll get you up and running so that you can operate your SEO function with confidence.

No more "we'll get you to #1" false promises!

Ongoing email support

We don't believe in training you up and leaving you out to dry. We provide ongoing email support so that you can ask those pesky questions that inevitably come up.

You work directly with experts

We've helped over 200 businesses in Australia and around the world to run their own SEO. We've learned the hard way so you can do it the easy way.

Every time we get out of a meeting with Josh we say to each other, “man, he’s so great!” We’re a small socially-minded company. We got to the point where we were at the end of our skillset and needed to outsource our digital marketing, but still to be careful with how we invest our resources. Josh totally gets it. He listens carefully to what we need, is proactive in recommending the best way forward, and transparent about the resources required. He creates great tools for us to measure progress, connects us with experts, and helps us stay on track as our goals change. He’s generous, creative, collaborative, flexible and responsive to feedback. I have recommended him to others and will continue to do so.

 

Aviva Beecher Kelk

Co-Founder at Clickability

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Not ready to start a digital marketing coaching program? Book a one-off digital marketing plan or coaching session.

Digital Marketing Training

1-1 coaching sessions, bespoke platform training and set up & handover programs to assist small and medium businesses with their digital marketing.

  • Google Ads
     

  • Facebook Ads
     

  • SEO - Google Search
     

  • Google Analytics - GA4
     

  • LinkedIn Ads

Marketing Consulting

Get specific best practice advice on a one-off or ongoing basis.

  • Brutally honest independent reports
     

  • Concise marketing plan containing specific action points
     

  • Ongoing support to guide implementation
     

  • Dedicated training sessions

Not sure yet?

Book a time in my calendar below to discuss the best starting point for your business.

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