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Facebook Ads Training

Get personalised 1-1 training from a
Facebook Ads expert.

In 5 weeks, I'll provide you with a clear understanding of how to effectively run your own Facebook Ads account.

Digital Marketing Consultant in Melbourne

Hi, I'm Josh - your Facebook Ads expert.


I am a digital marketing consultant that wants to help small and medium businesses take control of their marketing, because nothing quite gets the job done like in-house passion.

What you get

week 1 Briefing session to align objectives

1 hour call

The first step is to bring me up to speed with everything about your business so that I can suggest the correct account structure. You will answer a pre-workshop questionnaire regarding your services/products, goals, previous and future campaigns and more. We will then run through your answers in a dedicated briefing session.

week 2 Platform summary and account strategy

2 hour call

I will run you through a summary of the Meta Business Manager - Ads Manager, Audiences, Events Manager (Pixel and CAPI) - so that you are comfortable with the tool you will be working in. I will present your account strategy to you, so that we can both agree on how the account should be set up.

week 3 Creative planning

2 hour call

Learn which creative will be best performing for your niche and how to create content that performs well on Facebook and Instagram, for different ages and demographics.

week 4 Audience creation and campaign set up

2 hour call

First, we'll walk through creation of audiences, covering Custom (your own data - e.g. website visitors or customers), Saved (interest based - e.g. 'interested in furniture') and lookalikes (people similar to those contained in your Custom audiences. Then, we'll build out your campaigns

week 5 Reporting and optimisation

1 hour call

Learn what data to look for when running a report and how to see which ads, ad sets and campaigns are best performing. Discover which metrics help you to break apart ad performance so that you can hone in on the best piece of creative and targeting.

Interested? Book in below.

Facebook + Instagram Ads Training

$4,000 + GST

I'll get you up and running with active campaigns and all the tools needed to effectively run a Facebook + Instagram Ads account.

Briefing sessions to align objectives

Platform summary and account strategy

Creative planning

Audience creation and platform set up

Reporting and optimisation

Other Services

Why Hedgehog?

Learn while building your own ads

I'll get you up and running with a custom built account, while training you on how to run everything on your end. 

Ongoing email support

I don't believe in training you up and leaving you out to dry. I provide ongoing email support so that you can ask those pesky questions that inevitably come up.

You work directly with me, Josh

I've helped over 200 businesses in Australia and around the world to run Facebook Ads. I've learned the hard way so you can do it the easy way.

Every time we get out of a meeting with Josh we say to each other, “man, he’s so great!” We’re a small socially-minded company. We got to the point where we were at the end of our skillset and needed to outsource our digital marketing, but still to be careful with how we invest our resources. Josh totally gets it. He listens carefully to what we need, is proactive in recommending the best way forward, and transparent about the resources required. He creates great tools for us to measure progress, connects us with experts, and helps us stay on track as our goals change. He’s generous, creative, collaborative, flexible and responsive to feedback. I have recommended him to others and will continue to do so.


Aviva Beecher Kelk

Co-Founder at Clickability


Not ready to start a digital marketing coaching program? Book a one-off digital marketing plan or coaching session.

Google Ads Training

$4,000 + GST

I'll get you up and running with active campaigns and all the tools needed to effectively run a Google Ads account.

  • Briefing sessions to align objectives

  • Platform summary and account strategy

  • Creative planning

  • Campaign set up 

  • Reporting and optimisation


from $1,250 + GST

Get specific best practice advice on a one-off or ongoing basis.

  • One-off session designed to provide you with specific advice

  • Ongoing sessions to provide you with honest reporting, independent planning and supporting hands-on guidance.

Not sure yet?

Book a time in my calendar below to discuss the best starting point for your business.

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